Tuesday, 23 April 2024

The Disconnect Between Personal and Professional in The Writing Lab

"All good writing begins with an idea the writer cares about." - Anne Lamott

Imagine staring at a blank document, the cursor blinking like a judgmental eye. This was me at the beginning of The Writing Lab. While The Writing Lab undeniably helped me hone my professional writing skills, I believe there's room for improvement, particularly in bridging the gap between personal expression and professional polish.

Coming from a background of daily journaling, I looked at this program that could have fostered a similar connection with topics. The curriculum felt like a ladder straight to the top, bypassing the crucial lower rungs of building comfort and personal engagement.

Effective writing relies heavily on connection with the subject matter. The Lab focused on delivering grammatically correct pieces with a clear structure, which is valuable, but it often felt like filling a document with words rather than expressing genuine emotions, ideas, or logic.

This disconnect became particularly apparent during a feedback session. I was praised for becoming more "attached" to my writing, which wasn't entirely accurate. It wasn't a deliberate attempt to inject more affection - it was a reflection of my struggle to connect with topics in a way that allowed my authentic voice to flow. The rigid format stifled the exploration phase, where my journaling practice thrived.

The Writing Lab's topic selection could benefit from a more personal and engaging approach. Instead of jumping straight into specific "professional" scenarios, consider a range of prompts that gradually build towards those goals.

Here, the focus was on structure and correctness. It felt like building a castle without a foundation. How could I write convincingly about workplace communication if I wasn't fully invested in the topic? The disconnect was palpable.

For instance, a topic might start with a personal reflection on a relatable experience and then ask participants to analyze it using a professional framework. This allows writers to connect with the topic at an emotional level, making the transition to professional language and structure more natural.

Structured writing is vital, but the current approach often felt restrictive. Perhaps consider offering options for writers to explore structure alongside their writing process. Some might prefer a pre-defined outline, while others flourish with looser frameworks that allow for organic development of ideas.

By incorporating elements that nurture a connection between personal voice and professional writing, The Writing Lab can empower future batches to create pieces that resonate on a deeper level. Imagine the legacy we could leave behind: a program that not only sharpens professional skills but also allows writers to discover the power and beauty of authentic expression on the page.

The only thing that makes me come to END of this blog, maybe this course is Structure as a Tool, Not a Cage

Playwright August Wilson, known for his powerful plays exploring the African American experience, once said that he started writing because he wanted to capture the voices he heard in his Pittsburgh neighborhood.


Mumbai Memoirs: A Journey Through SCoRe and Self-Discovery

 

My journey through the SCoRe program has been a whirlwindfull of opportunities, invaluable connections, and a constant stream of exposure, these past ten months have reshaped my perspective and propelled me toward personal growth I never anticipated.

Looking back, it's astonishing to witness the transformation. From the first day of Hell Week, my initial project presentations seem like distant memories. Today, I stand with a newfound confidence sharpened through countless ups and downs. My initial anxieties about career choice and professional direction were real. However, time has fostered a sense of resilience, reminding me that every twist and turn leads us closer to our ultimate destination.

Entering SCoRe, I harbored a dream of carving a niche in the entertainment industry. My ambition was to become a recognized communication professional, perhaps an artist or talent manager. While the specifics of my future placement remain unknown, one thing is certain: my goals and aspirations remain unwavering. Every experience and  my dedication to inspire others with my story.

This journey isn't just about professional development; it's a deeply personal one. As a native Mumbaikar, Mumbai itself is an emotion. It's the city where my dreams reside, where I yearn to witness their manifestation. The struggles, the triumphs, the tears, and the laughter – Mumbai has witnessed it all.

Leaving SCoRe and entering the professional sphere evokes a bittersweet sentiment. It's an undeniable mark of progress, a step closer to the life I envision. However, the journey doesn't end there. My unwavering dedication assures me that the ladder of success will be climbed, leading me to the destiny I so passionately seek.

These ten months have been a testament to self-improvement. From communication and presentation skills to behavioral etiquette, every facet of my professional persona has undergone a significant evolution.

Beyond academics, SCoRe reignited a long-lost passion – journaling. It was like rediscovering an old friend during the pandemic's isolating grip. Putting pen to paper became a sanctuary, a space where I could pour out my anxieties and find solace in the written word. My journal, a silent confidante, became a witness to my struggles and a testament to the strength I discovered within myself. Revisiting these entries while crafting this memoir has been a poignant journey back in time. It's a reminder of the raw emotions I poured onto the page, the battles I fought, and ultimately, the victories I achieved.

Interestingly, this very act of reflecting on my SCoRe experience has sparked a powerful connection to those journaling days. It's a reminder of the power we hold to heal and grow through self-expression.  In a way, both SCoRe and journaling embody my core belief: wherever life takes me, I leave my footprints. Whether it's through the connections I forge, the knowledge I share, or the impact I make, I strive to leave a positive mark on the world.

The road ahead promises continued success and the achievement of milestones that will define my professional journey. SCoRe has equipped me with the tools and confidence to navigate this path with unwavering dedication.

The Internship Curveball: Stepping Out of My Comfort Zone and Landing on My Feet

They say the only constant in life is change, and there I go, my internship experience embodies that truth! While I envisioned myself diving headfirst into the world of app technology, I found myself unexpectedly thrown a curveball – an intern in the automotive sector. Talk about a plot twist!

My initial reaction was a mixture of disappointment and confusion. The learning curve seemed steeper than anticipated, and I questioned if this detour aligned with my career goals. However, as the wise ones say, "When life throws you lemons, make lemonade." I decided to embrace the challenge and step outside my comfort zone.

The first few days were baptism by fire. I felt like a newbie navigating unfamiliar territory. However, I quickly learned that proactive communication is key. I advocated for myself and expressed my desire to learn and contribute, and to my surprise, it resonated with the team. They gradually involved me in tasks that leveraged my strengths and allowed me to explore new areas.

The internship journey became a masterclass in adaptability. I learned the value of being a good observer, actively absorbing information, and applying it efficiently. From drafting dossiers and reports to contributing to coverage initiatives, I honed my research and writing skills while gaining valuable industry knowledge.

The corporate world isn't always a smooth ride. There were days when I faced mounting pressure and questioned my capabilities. But through it all, I learned the importance of perseverance. I realized that growth often lies outside our comfort zones and that even the most challenging situations can be learning opportunities.

The realization dawned that the corporate landscape is not just about meeting expectations but about articulating one's aspirations. The paradigm shift from passively adapting to actively seeking exposure became my modus operandi. I discovered that vocalizing my desire for varied experiences was pivotal, prompting my inclusion in tasks beyond my initial scope.

Beyond the technical skills, the internship fostered valuable soft skills. I developed my communication and collaboration abilities by building connections with colleagues and senior executives. Teamwork, problem-solving, and time management became essential tools in my daily grind.

Looking back, the internship, despite the initial unexpected turn, proved to be an enriching experience. It taught me the versatility of skills and the importance of embracing change. It also highlighted the value of communication and proactiveness in navigating professional environments.

My internship was not what I expected, and that deviation became the crucible of invaluable experiences. It was a journey of self-discovery, a realization that internships are not always sunshine and rainbows. They might throw you curveballs, but with the right attitude and effort, you can turn those curveballs into home runs. It taught me to navigate the unexpected, articulate my aspirations, and emerge not unscathed but refined. Embrace the challenges, step outside your comfort zone, and learn as much as you can. After all, the most valuable lessons often lie beyond the expected path.


Beyond the Agency: A Diversified Career Landscape

Embarking on the journey into the professional realm is both exhilarating and nerve-wracking, and as I hold my diploma, I realize it's more than just a piece of paper. It's a powerful springboard propelling me into a diverse and ever-evolving career landscape within the realm of public relations. The field is teeming with opportunities, awaiting that crucial first step to unlock one's true potential. While the traditional trajectory may guide toward public relations agencies, the expansive career landscape invites exploration. Freshly imprinted with the ink of accomplishment, my diploma signifies not just an end but the thrilling beginning of a career in PR, sparking excitement for the untapped possibilities that lie ahead. In a world that traditionally points towards the agency route, my insatiable thirst for exploration propels me to seek more beyond the conventional path. With 10 months of intensive learning as my arsenal, I am ready to carve a unique trajectory in the vast and dynamic field of public relations.

1. Corporate Communications Manager: Imagine crafting communication strategies that shape an organization's reputation. As a Corporate Communications Manager, you'll be the voice of the company, wielding your writing prowess, strategic thinking, and media relations expertise to build a positive brand image.

2. Digital Marketing Specialist: The digital revolution has opened doors like never before. With a PR diploma, you can become a Digital Marketing Specialist, crafting captivating online campaigns, managing social media channels, and analyzing data to drive engagement.

3. Event Planner: Do you have a knack for bringing events to life? Your PR skills are highly valued in the world of event planning. From product launches to conferences, you'll orchestrate every detail, ensuring flawless execution and leaving a lasting impression.

4. Content Strategist: In today's information age, content is king. As a Content Strategist, you'll use your PR expertise to craft compelling stories that resonate with your target audience, shaping the organization's message across various platforms.

5. Public Affairs Specialist: For those passionate about public policy, the role of a Public Affairs Specialist is an enticing one. You'll build relationships with government agencies, advocate for change, and influence public perception on behalf of your organization.

Beyond the Surface:
This is just a glimpse into the exciting possibilities that await us. PR diploma equips with valuable transferable skills like communication, critical thinking, problem-solving, and adaptability, opening doors to careers in fields like:

Marketing Communications

Event Management

Investor Relations

Social Media Management

Content Marketing

The avenues that open up with a PR diploma are expansive and diverse. Leveraging transferable skills, such as communication, critical thinking, problem-solving, and adaptability, allows for exploration in fields like marketing communications, event management, investor relations, social media management, and content marketing. As I prepare to start on this journey, the realization that my diploma is a key to a multitude of doors fills me with excitement and a sense of limitless possibilities.


Monday, 22 April 2024

Leveraging the Power of Alumni Networks: A Path to Mutual Growth

The School of Communications and Reputation (SCoRe) boasts a diverse and dynamic alumni network, a valuable resource for current students looking to advance their careers in the ever-evolving communications and public relations field. In the fast-paced world of professional development, the legacy of giving back holds a special place. It's a legacy that not only connects us with the past but also lays the foundation for future growth. This legacy becomes particularly powerful when we consider the invaluable alumni networks, which serve as bridges between our student days and our thriving careers. The alumni network provides a unique platform for connecting with seniors, establishing rapport, and utilizing these connections to propel one's career forward.

The Art of Giving Back

As passionate professionals, our journey is often marked by the wisdom and mentorship of those who walked similar paths before us. The idea of giving back to the institutions and communities that shaped our careers is not just a virtue; it's a way to keep the cycle of growth in perpetual motion.

Alumni networks are treasure chests of experiences, insights, and opportunities. When we see them through the lens of giving back, we realize they are more than just a list of names. They are mentors, guides, and allies on our professional journey.

A Two-Way Street

One of the beautiesbeauty of alumni networks is that they are built on the principles of mutual benefit. As current students, we have the enthusiasm and fresh perspectives that can breathe life into these networks. At the same time, as students, we can leverage the wealth of experience our seniors bring to the table.

Viewing our alumni as mentors and seniors opens doors to invaluable insights. It gives us access to real-world wisdom that can't always be found in textbooks. And it provides a bridge to navigate the professional world, which can sometimes be intimidating or uncertain.

Breaking Down Barriers

In the world of education, students often feel a bit hesitant to approach mentors and senior faculty for guidance. There's an unspoken barrier that occasionally keeps us from asking the questions we need to. Here's where alumni can step in as bridges of communication. Alumni networks provide a platform where the 'how things work' can be addressed. Seniors can offer insights on career choices, industry trends, and personal development. And it's often easier for students to approach them without the fear of sounding too novice.

The Glue of Alumni Events

In this digital age, it's easy to overlook the power of face-to-face interactions. Alumni events are where these networks come alive. They're not just gatherings; they're vibrant ecosystems of knowledge-sharing, networking, and growth.

From informal chats to panel discussions, these events are an opportunity to tap into the collective wisdom of a community that shares a common alma mater. It's the chance to bond over shared experiences, learn from real-world stories, and gather insights that can help shape our futures.

The Legacy Lives On

In the end, the legacy of giving back is a win-win for everyone. It's a legacy where students connect with their seniors, and alumni connect with the vitality of their institution. It's a legacy of mentorship, guidance, and mutual growth.

Whether through mentorship, event participation, or digital communication, alumni networks are dynamic platforms where past, present, and future converge. They provide a bridge to traverse the gap between knowledge and experience, and they are the living legacy of what it means to give back to the community.


Friday, 29 March 2024

Goodness on the Go: My Experience at L'Affaire!

Let's face it, attending a large-scale event can be both exciting and daunting. But when that event is L'Affaire, hosted by the legendary Godrej, and you're volunteering as a goodness ambassador well, that's a whole new level of awesome!

Recently, I had the incredible opportunity to be part of this unique event, and let me tell you, it was an experience I won't soon forget. L'Affaire, as the name suggests, is a celebration of all things lifestyle. It's a platform where Godrej, a brand synonymous with heritage and trust, brings together content creators, influencers, and creative minds under one roof.

L'Affaire itself is a French term meaning "the event" or "the matter at hand." In this case, the event is a vibrant showcase of lifestyle curated by Godrej. The name cleverly breaks down into key themes the event embodies

The L in L'Affaire stands for Lifestyle, setting the stage for a vibrant showcase of everything from fashion trends to artistic expression. The event also emphasizes Sustainability (E), reminding us of the importance of a greener tomorrow. But what truly stole the show for me was the infectious energy – the R for Rejuvenation was palpable throughout the day. 

The day began with a briefing, outlining our roles as volunteers. Then, we entered the awe-inspiring Godrej property. Glass buildings shimmered in the afternoon sun, creating a truly magical atmosphere. As the sun dipped below the horizon, the rooftop terrace transformed into a breathtaking spectacle. It was the perfect setting for the creative whirlwind that was about to unfold.

My volunteer duties were nothing short of exceptional. I witnessed press conferences with the iconic Malaika Arora and super energetic Ranveer Allahbadia, the energy crackling in the air. Being part of the red carpet team, I got a glimpse into the world of influencers and celebrities as they arrived, capturing media bites and ensuring everything ran smoothly.


But being a "Goodness Ambassador" went beyond the glitz and the glam. It was about embodying the values Godrej is known for helpfulness and care. We ensured content creators felt comfortable, navigated the event with ease, and even managed crowd flow. If any influencer or celebrity faced an issue, we were there to assist them. 

Key Takeaways from L'Affaire

The experience wasn't just about the celebrities and the excitement; it was about valuable takeaways. From the event, I learned the importance of:

  • Time Management: A well-oiled machine requires perfect timing, and L'Affaire was a masterclass in managing a large-scale event.
  • Clear Delegation: Assigning specific tasks to each volunteer ensured everyone knew their role and contributed effectively to the overall success.
  • Celebrity, Influencer, and Crowd Management: For a smooth flow, proper briefings and dedicated teams for influencers and celebrities are crucial. 

L'Affaire was an energetic whirlwind, a day where everything came together perfectly. It was inspiring to witness the creative energy, the focus on sustainability, and the overall spirit of rejuvenation. As the event concluded, I left feeling grateful for the opportunity to be a part of something special. Here's to hoping L'Affaire's success continues to flourish in the years to come. A huge shoutout to the incredible Godrej team, Volunteering at L'Affaire wouldn't have been possible without their support and guidance. Their agility and willingness to involve volunteers in such a large-scale event are truly commendable. Thank you for creating this amazing opportunity!



Sunday, 11 February 2024

From Intern to Employee; Five Moves Towards a PPO

In the countdown to the final days of my internship, I find myself at the intersection of reflection and anticipation. This crucial period is not just about wrapping up tasks but strategically paving the way for a potential Pre-Placement Opportunity (PPO). Here's a glimpse into the five key initiatives I plan to undertake in these closing days to secure a lasting spot within the PR agency. 

1. Networking Beyond: As I approach the final stretch, my focus shifts from the intricacies of my team to a broader understanding of the agency's dynamics. Exploring the day-to-day workings of other teams has which provides insights into diverse roles, fostering a holistic understanding of the agency's operations. Networking beyond my immediate department has become my priority.

2. Owning Mandates, and Challenges: One aspect that came to the forefront during my internship was the concept of ownership. In the coming days, I am eager to showcase my potential in handling mandates. I wish to express my willingness to take on challenges, presenting a rationale for how my unique approach aligns with the client’s expectations or deliverables. This initiative underscores my commitment to making a valuable contribution.

3. The Quest for Feedback: A one-on-one dialogue with reporting executives, managers, and team members is on my agenda. Seeking constructive feedback on my performance will be a crucial step for me to understand my strengths and identify areas for improvement which is not just a professional necessity but a personal commitment to continuous growth.

4. Showcasing Gratitude and Learning: Expressing gratitude is more than a courtesy; it's a deliberate effort to leave a lasting impression. Through a reflective session, I aim to showcase my learning experiences and highlight the collaborative efforts that have shaped my journey. This gesture reinforces my appreciation for the team's support and mentorship.

5. Aligning Goals: In the final days, I look forward to a twofold exploration. Firstly, how can I be a valuable fit for the company and team as a permanent employee? Secondly, I evaluate how the company's ethos aligns with my future goals and interests. This dual perspective ensures that the professional relationship is mutually beneficial and aligns with long-term aspirations. 

As I plan my last few days, my approach is anchored in curiosity, ownership, feedback, gratitude, and alignment of goals. Each step is a conscious move towards not just concluding an internship but setting the stage for a promising professional journey within the folds of this dynamic PR agency.

Saturday, 6 January 2024

Day 1 Never decides the future, it’s Day 2 which gives you HOPE!

Internship blogs are generally one’s diary of intern life and my journey began on the note that the first day determines everything. Well, little did I know but the heart of Day 2 is what really creates optimism and resilience. 

As I entered MSL, a part of the Publicis Groupe on my first day at work like any other fresh heel thinking about what new beginnings lay ahead for me in this new year. The busy Monorail Station packed with enthusiastic people waiting for the tickets set the mood for that day. Fellow classmates, fellow members of diverse teams and I managed to get into the tall office building where an HR representative took us around our respective units and desks. 

Anticipation filled the air as I waited for details about what would be my tasks. I was shocked to learn that my client would be from the automotive sector. “It shook me a little but I accepted the challenge.” I was given the responsibility of researching the industry and keeping myself abreast with recent news by my Senior Manager. Day 1 ended for the day with a few initial assignments.

Day 2 opened with the familiar Monorail Station moment, but a different kind of energy permeated that day. There was a certain atmosphere, the gleam of enthusiasm and hope in their eyes that made me smile. On entering the office, a fellow colleague introduced me to everyone on the team. Day 2 was different – a new angle, an invigorated thrill.

As I participated in my given tasks, I explored further into the understanding of my team and sector as well as broadened my knowledge. These reflections related to the importance of second chances, the power of hope, and resilience at work. Though initially, they did not seem to go the way I had planned them, soon enough it was becoming clear that even in a state of uncertainty sometimes life takes its course but falls into place for what we wanted. 

I am learning during this journey that judgment is the key to your reality. On the second day, there was a sense of fresh hope that suggests our aspirations and inspirations play key roles in shaping work dynamics. It concerns dealing with adversity by focusing on the bright side of things, come what may.

Overall, my intern diaries highlight the power of each day as a transformative opportunity especially Day 2 which embodies hope. Just like life, the corporate world is about change and learning to appreciate it along the way. As interns, let us take the lessons of optimism, and toughness and believe that every day should be an opportunity for crafting our professional story further.

Sunday, 31 December 2023

Navigating the PR Odyssey: Goals, Passion, and Endless Discovery

Starting the adventure of work goals is like going through a changing maze, fueled by an endless want to grow and a never-ending love for learning. Thinking about the past, I'm excited for what comes next. This looking inside myself helps me choose a direction to go forward in life. 

My trip started in the interesting world of social media, an exciting place that made stories and got me interested. This starting point turned into the way to enter the magical world of public relations, a place I always wanted to see. PR became more than just a job. It turned into a place to create stories and an exciting world that people wanted to understand better. I want to explore all parts of this big industry. I will use making connections as a base way for strong links and good attention in publicity.

A promise to learn all our lives is very important in public relations as it keeps changing. Each time we do something, it's a source of learning. My way is to take in info, change things as needed, and guess what might happen next until I become an experienced person who can lead others. I use passion to move me forward, shown through Facebook pages about managing artist stories and ideas for content.

These efforts aren't just jobs; they are places where creativity is shown. I want to teach myself new skills and bring fresh ideas. I make sure every job is special.

Public relations, often connected to the uncertainty of business, offers a place filled with surprises. Deciding to push through difficulties becomes important, and you should never quit. Being proactive turns into a way of thinking - always being aware, sensitive, and ready for your own purpose. PR for me is not only about being professional; it's also about accepting the unknown that comes with it.

In my view, success means combining being able to talk well and being trusted. It goes beyond the news and PR tricks, trying to affect customers in a big way that stays forever. Success is not only measured by old standards but also by the talks started online places and the admiration gained.

My PR story is an ongoing tale driven by specific aims, powered by love, and shaped by challenges I've crossed on the course to special triumphs. Entering the unknown with yesterday's knowledge and tomorrow's dreams, I am ready for future opportunities. Prepared to learn new things and adapt as public relations changes constantly.

Sunday, 1 October 2023

The Power of Friendship: Navigating PRAXIS and WPRF Together

Friendship is a bond that can turn even the most challenging journeys into unforgettable adventures. That's precisely what happened when a group of us set out on a remarkable expedition to PRAXIS and WPRF.

As aspiring PR professionals, the opportunity to attend prestigious events like PRAXIS and WPRF was a dream come true. Little did we know that this journey would not only be about gaining industry insights but also forging lifelong friendships.


From the moment we arrived in Chennai, a city unknown to most of us, the power of friendship began to manifest. We were more than just a team; we were a group of friends ready to conquer the challenges that lay ahead.

Coordinating responsibilities at an event as massive as PRAXIS and WPRF was no small feat. But with friendship as our foundation, we tackled every task with enthusiasm and unity. From organizing sessions to assisting delegates, we were a well-oiled machine working in perfect harmony.

What truly made this experience exceptional was the way we supported each other. When the weight of responsibility felt overwhelming, a friend's reassuring smile was all it took to renew our determination.

During those three intense days, we faced challenges and celebrated successes together. We laughed, we learned, and we leaned on each other. As the sun set on each day, we gathered to reflect on our achievements and share our hopes for the future.

Praxis and WPRF were not just events; they were opportunities for growth and transformation. And we grew not only as future PR professionals but also as friends who knew they could count on each other, no matter what.

As we left Chennai, our hearts were filled with gratitude for the unforgettable experiences and the friendships that had blossomed. We were not just colleagues; we were a close-knit family.

In the world of PR, where teamwork and relationships are paramount, we have learned a valuable lesson. Friendships formed in the pursuit of a shared goal are the ones that endure and make the journey all the more rewarding.

PRAXIS and WPRF were stepping stones in our professional journey, but they were also the chapters where lifelong friendships were etched in our hearts. We came, we saw, and we conquered, all while celebrating the beautiful bond of friendship that carried us through.

In the end, we realized that friendship isn't just about sharing good times; it's about standing together through the challenges, supporting each other's dreams, and celebrating every success, big or small. Our journey was a testament to the power of friendship, and we carry the memories of those days with us as a reminder of what true camaraderie can achieve.


The Disconnect Between Personal and Professional in The Writing Lab

"All good writing begins with an idea the writer cares about." - Anne Lamott Imagine staring at a blank document, the cursor blink...